True Essence is a renowned Perfumery House celebrated worldwide for crafting some of the finest perfumes available. Our journey began 30 years ago with a simple dream: to bring the world’s most exquisite scents to those who appreciate them. In April 1994, True Essence Perfumes officially launched, marking the start of our passionate endeavor.

Starting in France, we honed our craft and quickly gained a loyal following. As demand for our perfumes grew, we made the strategic decision to relocate to Dubai, choosing the bustling Wadima Plaza as our new home. Surrounded by the vibrant energy of Dubai’s streets and skyscrapers, we dedicated ourselves to delivering not only exceptional fragrances but also unparalleled customer service.

Year by year, our perfume collection expanded, earning True Essence Perfumes a global reputation for excellence. Today, our perfumes are cherished worldwide for their quality and sophistication. From our humble origins in France to our thriving presence in Dubai, our story remains one of sharing the joy of perfumes with everyone. Join us in a world where each scent is a melody and every moment is an opportunity to indulge in luxury.